India’s first 4G capable feature phone-Lava 4G Connect M1 launched; priced at Rs 3,333

Lava International Limited has launched India’s first 4G-enabled feature phone in India called Lava 4G Connect M1. It’s polycarbonate body, has a 2.4-inch display and VGA camera on the back. Lava 4G Connect M1 is powered by 1.2 GHz quad-core processor with 512 MB RAM along with 4GB ROM which is expandable up to 32GB. 

Lava says that apart from 4G, the feature phone supports 2G voice calling and EDGE connectivity.It is powered by a 1750 mAh battery and comes with Wireless FM and Bluetooth connectivity as well. The company says the Lava 4G Connect M1 “combines the experience of a smartphone and the durability, affordability and battery backup of a feature phone.” The phone is preloaded with Facebook Lite as well as messaging applications. It also has Box speaker and K class amplifier that promises loud and clear sound.

Lava 4G Connect M1 specifications
  • Display: 2.4-inch (320 x 240 pixels)display
  • Processor: 1.2 GHz Quad-core Processor
  • RAM & Storage: 512 MB RAM, 4GB internal storage, expandable memory up to 32GB with microSD
  • Camera: VGA Camera
  • Other Features: Wireless FM, Box speaker and K class amplifier, Bluetooth, Torch-light
  • Connectivity Options: 4G with VoLTE (Voice over LTE)
  • Battery: 1750mAh battery
Price And Availability

Lava 4G Connect M1 feature phone will be available at a price of Rs 3,333 and comes at the time when reports claim Reliance Jio is working on 4G feature phones with the price range of less than Rs 1,500. Reliance Jio’s feature phone is yet to make an appearance; reports say it will come bundled with access to content from Jio’s suite of apps. Lava 4G Connect M1 will be available across retail stores and multi-brand outlets across India in a few weeks’ time.

Commenting on the launch, Gaurav Nigam, Head – Product, Lava International said-

“At Lava, we strive to think ahead of the curve w.r.t product innovation and the launch of Lava 4G Connect M1 is a step forward in this direction. The launch of this smart feature phone, we believe, will create possibilities for users as they will now be able to consume digital content and even do digital transactions. Furthermore, a sizeable segment of feature phone users in India who use their phone to only make calls will now be able to access the internet; to their advantage; and that too at affordable price.”

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